Updated: Nov 3, 2020
1.Reframe your narrative
Own your story. Be confident. Go into your job search with feelings of hope, pride, and ambition. Easier said than done, right? That is why it is so important to ensure you have the right mindset going in, especially if you have suffered a sudden job loss. Take the time out you need to grieve the process. Do everything and anything that does not involve job seeking and talking to recruiters.
You need to deal with your emotions and how you are reacting to the situation. It is perfectly normal to feel sad, lost, angry, and lacking in energy.
I remember being in Australia many years ago, away from family and friends, losing a job did not fit into my Aussie plan. I took the time out I needed to feel my emotions, surround myself with my very new friends and do the things I loved. You owe yourself time off before you can get your story straight.
It is only then that you can start reframing your situation and creating a narrative that serves you.
How you reach out to someone really affects how he or she reacts to you. If you lost your job, own it, tell the recruiter that due to the pandemic your employer had to let you go and that you are using this time now to look at your options. Show that person through tone, body language and words your resilience and your determination to get back to doing what you love doing or starting something from scratch.
2. Bring in the SWOT team
Assess your soft skills, not just your hard skills. Many industries have unfortunately become invalid due to the pandemic. So going after the job you once had is futile. Your next goal as a job seeker is to carry out a full SWOT analysis of other companies and allocate the time to see how your skills are transferable. Become an expert about WHERE your talents are deployed and how you can leverage your skills for a new job. The value is found in your ability to make smart decisions NOT on the same technical expertise that hundreds of people can execute.
3. Perfect Your Pitch
Write your elevator pitch and the story of how you want to describe and sell yourself.
The Elevator Speech is a clear, concise introduction that can be delivered in the time it takes to ride an elevator from the top to the bottom of a building. It can be as short as 15 seconds or as long as three minutes. Write down your Elevator Speech, and practice it so it comes naturally. Be ready to deliver it! Practise practise, practise.
Update your social media bios to align with your professional positioning.
4. Populate your LinkedIn headline
A LinkedIn Profile and a CV are two very distinct job search tools that complement one another. Your LinkedIn Profile provides insight into who you are as a professional: what drives you, makes you tick, motivates you and what are your values.
Be creative in your LinkedIn “Heading” and “About” section presentations. Use distinctive phrasing and characters while displaying your skills.
DO NOT state, ‘…seeking new opportunities…’ or a current job title and company. Present your skills!
Many jobs are posted on LinkedIn that are not found on any other social medium. And many companies require no less than 5 LinkedIn Recommendations before considering a candidate’s job application. Companies also allow applicants to apply using LinkedIn.
5. Ask and you get
When asking for recommendations, make sure you ask your network to include keywords related to your expertise. Better still write the recommendation yourself and ask your contact if they agree and if they would like to add or edit. If you recently received great feedback about a project you completed, ask your manager to highlight the outcomes of your contribution. Be selective about who you target, define why a recommendation from them is so important and give them enough information to make their life easier.
6. Be Consultative
Only contact Recruiters that specialise in your industry or area of interest. A simple website browses, or LinkedIn search will give you the name of the person who looks after your area of specialism, connect with them ASAP and request to have a virtual meeting. This shows that you are serious about your job hunt and that you expect the company to do their due diligence.
Recruiters are now working from home, so go to their companies website and look for their business email or connect directly with them on LinkedIn.
Offer them something of value straight away, think clickbait or a call to action in your email subject. Check to see what jobs are live and then tell them via email or a call how you are the best person for the job.
7. Good Pr
Create conversations with the right people, get them to champion your cause and help them to visualise you as an employee of high value. The biggest mistake you can make is asking connections for help without a clear idea of what you want next for your career. Be clear and concise. Reconnect with ex-work colleagues, they know you on a professional level and can vouch for your industry experience and your ability to work with specific teams. Envision your close contacts as your 𝘂𝗻𝗽𝗮𝗶𝗱 𝗣𝗥 they have proximity to people who can elevate your career.
Maintaining and nurturing a professional network is your responsibility, including being deliberate about ways to stay in touch with former co-workers.
Update your CV/ resume, but be ready to customise it for each job application. Write your cover letter template. Create a draft interview presentation. The art of writing a CV and a cover letter is understanding what is being asked of you in the job description and relaying your experience in a powerful manner that creates impact. You also have to remember that your CV needs to pass the test with Applicant tracking systems, so highlight the top 5 soft and hard skills and write powerful stories that mention these keywords. To save time, create a great CV template and tailor for each new job application.
9. Tell CARL Stories
Prepare CARL stories, saying you are an excellent communicator is one thing, providing a story demonstrating you have the attribute is a step above. In an interview, you have to provide context before you make your point. Most interviewees forget to provide context and instead ramble on with the irrelevant storytelling instead of getting to the point. The CARL method is the best communications strategy for an interview.
Context: What situation were you in? What background information does the listener need to understand the context? What was the task you were expected to perform? What needed to be done? What challenges did you expect to face?
Action: What actions did you take? (You can also outline what alternatives you considered.)
Result: What impact did your actions have?
Learning: What did you learn from the experience. What would you do the next time you are in a similar situation.
Throughout the job search process, you will lose momentum, you may give in to feelings of overwhelm and fatigue. Make sure you are taking the breaks you need to recover and that you are tracking your progress no matter how small.
Keep being consistent in your approach and be respectful of those who give you their valuable time.
Always follow up with a thank you, and if something they suggested worked then let them know.
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My name is Anya 0′ a qualified Career coach, job search strategist, recruiter and personal branding consultant. I help ambitious professionals like you become more visible in the market place, so you can get hired faster.
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